BBN Report
ABU DHABI/March 29-2021: Aldar Investment announced a AED500 million redevelopment plan for Yas Mall to reinforce the asset’s position as the centrepiece of Yas Island, Abu Dhabi’s fast-growing residential and leisure destination.
The company hopes that the substantial investment will enhance the customer journey by reimagining the mall’s spaces and introducing new innovative retail concepts.
The redevelopment will further enable Aldar Investment to deliver a unique and diversified offering to tenants and customers by repurposing 40 per cent of its gross leasable area (GLA) to high impact experiential retail, F&B, and co-working office spaces.
Work underway
Work on key areas of the mall is already underway and will be completed in phases over 12-18 months. Despite the unprecedented challenges presented by the pandemic, Aldar has maintained steady footfall across its retail portfolio, while upholding the health and safety of its employees, customers, retailers, and the communities it serves.
Jassem Busaibe (seen in the picture), Chief Executive Officer, Aldar Investment, noted that since opening its doors over six years ago, Yas Mall has become Abu Dhabi’s leading retail and leisure destination. “Our transformational plan for the mall is in anticipation of evolving customer needs and in line with developing retail trends globally. The project will deliver a new and diversified offering to enrich the customer experience,” Busaibe added.
Aligning with Strategic Vision
Busaibe said that this redevelopment is perfectly aligned with Abu Dhabi’s strategic vision to reinforce the capital’s position as a favourable destination for business, tourism, and living.
The redevelopment will expand the mall’s F&B offering by 40 per cent, introducing a variety of F&B brands in addition to a new food hall and outdoor terraces to be located at the North Entrance, which will include a wide mix of local and international brands.
Situated in the heart of Yas Mall, the revamped Town Square will offer an alfresco inspired dining experience with clear views of events and activations.
Sports Hub
The Boulevard connecting Yas Mall with Ferrari World Abu Dhabi and CLYMB Abu Dhabi will become an all-new sports hub, showcasing the world’s best sports brands with five unique concept and experiential stores.
The mall will welcome several international fashion brands including the first Urban Outfitters store in Abu Dhabi, Kendall & Kylie and technological footwear brand Duozoulu.
Yas Mall will add a home furnishings district, introducing stores such as EBarza and Ethan Allen for the first time in Abu Dhabi. New flagship stores will also be introduced, offering unique brand experiences and showcasing the latest trends.
