Signs partnership after a successful collaboration at the 2022 global football tournament
Staff Report
Doha: Dell Technologies, Qatar-based Ooredoo and Intaleq have signed a memorandum of understanding to explore new market opportunities in the global sports and entertainment sector after a successful collaboration at the major global sporting event held in Doha.
The memorandum was signed by Adrian McDonald, President, Dell Technologies EMEA and Sheikh Ali Bin Jabor Bin Mohammad Al Thani, CEO, Ooredoo Qatar.
“As witnessed by millions of fans during the 2022 global football tournament, Intaleq was pivotal in bringing innovation and performance excellence across all the stadiums. It helped raise industry standards by delivering an engaging, real-time gaming experience,” Adrian McDonald, President, Dell Technologies, EMEA, said.
The agreement will allow Ooredoo and Intaleq to pursue international collaborations and elevate the sporting experience for global audiences. It supports Intaleq’s goals to extend its technological footprint and share its demonstrated knowledge in streamlining processes, reducing data centre footprint, and creating future-ready, secure, and easily expandable global operations.
Sheikh Ali Bin Jabor Bin Mohammad Al Thani, CEO of Ooredoo Qatar, said the partnership is a testament to Ooredoo’s commitment to fostering innovation and enhancing the global sporting experience.
“We are excited to collaborate with Dell Technologies and Intaleq and aim to create unforgettable experiences for audiences worldwide, replicating the success we achieved during previous global international tournaments held in Qatar.”
