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MERED breaks ground for ICONIC Tower at DIC

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Tower will be the tallest at Dubai Internet City at 286.4 metres, with 310 luxury apartments

DUBAI: Real estate developer MERED has launched and broken ground for its flagship project – ICONIC Tower – within only six months.

The tower will be the tallest in Dubai Internet City (DIC) at 286.4 metres, boasting 310 luxury apartments and world-class amenities.

Diana Nilipovscaia, CEO of MERED, said that the ICONIC Tower represents the future of upscale living in Dubai, blending innovative design with modern urban trends to deliver unmatched quality and ultra-luxurious living standards.

“Since the tower’s launch, the design and contractor procurement are poised to wrap up this year, with the main construction phase to begin shortly and unit handover slated for third quarter of 2027.”

The brand has formed strategic partnerships with various industry experts to ensure the success of the ICONIC Tower project.

Pininfarina, known for their unparalleled design expertise; Mirage, with their sophisticated eye for detailed design; Omnium, an independent chartered quantity surveying, cost, and project management consultancy; Hirsch Bedner Associates (HBA), pioneers in innovative interior design; and Dutch Foundation Dubai, leaders in engineering excellence.

“We have entered the Dubai real estate market at an opportune time when the sector is focused on billionaire investors and the city is home to the highest number of branded residences worldwide. MERED’s rapid growth is evidence of our vision, dedicated team of experts, and esteemed partners. We are excited about the future and look forward to expanding our footprint across other Emirates and beyond, continuing this trajectory of growth and success,” Nilipovscaia said.

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